Target Audience

Target Audience

This is Wayne and he is an example of my target audience. From my questionnaire I found that the most common age for getting into music is around 12 - 14. Wayne is about 14. He lives at home and goes to secondary school. In his spare time he enjoys a game of football with his mates and playing video games. He comes from a middle class family and gets around £5 - £10 pocket money. He sometimes reads magazines and enjoys special issues. He usually reads about his other interests, such as Football and Gaming. He will most likely share magazines with his friends as to save money.

Wayne is getting into music and wants to look into which genre he favours most. He’s heard Pop and Rock music on the radio but has only heard of other genres such as Reggae, Dance, Classical, R&B, Jazz, etc. There would have been a lot of talk in his life about classic artists and albums, whether it be from other magazines or TV. He is aware of few of the many gems in the world of music, as he requires a helping hand to discover them, that’s where my magazine will come in. It won’t cost too much as to make it affordable for people his age and will provide them with all information they need to discover the gems in the world of music.